Lux skincare with a unique natural ingredient.

Catechin

We were excited to take on the challenge of creating a luxury brand identity for Catechin Skincare. With their focus on using rare and valuable antioxidants in their products, we knew that their brand needed to reflect the high-end nature of their ingredients. We started by developing a custom brand identity featuring custom letterforms that were both elegant and modern, and worked with the Catechin Skincare team to create a sophisticated packaging design that would appeal to their target market. To ensure that the packaging met our exacting standards, we coordinated with multiple packaging manufacturers, providing detailed specifications and closely monitoring the manufacturing process. The result was packaging that looked and felt luxurious, with fine details that emphasized the quality and rarity of the ingredients used in Catechin Skincare's products.

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Art Direction
Branding + Identity
Packaging Design
Packaging Sourcing
Website
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Large letter based logo spelling "RULE"

© 2023 Christiaan Rule Design
Creative + Art Direction
Brooklyn, New York

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